The 2013 Summer Membership Drive is officially underway!
The Daily Drive Report is intended to provide listeners and supporters with up-to-date information about the drive, information about challenges and drawings, stats and figures about the drives as it unfolds, and some "behind the scenes" fun as well. It's just one way to be as transparent as possible and provide our dedicated fans with important information about how our funding model works.
The Goal
Our goal for the drive is $465,000. We carefully plan membership drives to help us meet our annual budget goals. Ending the drive successfully - and as quickly as possible - is our number one priority. We can do it with your help.
In fact, we've already had quite a bit of help before the drive even started. In the weeks leading up to the first day of the drive, we send out letters, emails, and put calls out over the air. As of Tuesday afternoon, more than 1,100 listeners had contributed over $84,000 to get us off on the right foot! Thanks to everyone who has contributed so far and thanks also to our 10,000+ Sustaining Members who provide ongoing support to VPR each and every month.
Your VPR
The theme for the Summer Membership Drive is "Your VPR."
During the drive, you'll hear us talk about the ways that VPR is literally and figuratively your station. Think about it: VPR is your conversation starter, your companion throughout the day, your connector for your community, your hub for the latest news, music, and inspiration...
If you happen to tweet, we are also encouraging fans to share their thoughts and appreciation for VPR using the hashtag #YourVPR.
iPad Drawing
We're kicking off this Membership Drive with a drawing for a new iPad, thanks to our friends at Small Dog Electronics. Pledge before the deadline of 7 p.m. Wednesday (the first day of the drive) for a chance to win.
And if you pledge now, you're entered in all of the great drawings that we have scheduled throughout the drive. Click here to make your pledge now. You don't have to make a pledge to be entered into the drawing. See our contest rules for more information on how to enter.
A special thanks to our Sustaining Members who are automatically included in all Membership Drive drawings.
Feedback
During the drive, we'll provide these daily updates on a variety of topics. If you have specific questions or feedback, please let us know. Just leave your input in the comments section below.
Here we go!
