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The home for VPR's coverage of health and health industry issues affecting the state of Vermont.

Will Vermont's New E-Cigarette Tax Lead To A Vaping Black Market?

A sign highlighting concerns about Vermont's new e-cigarette tax spurring a vaping black market hangs outside Tom Massey's Good Stuff shop in Essex Junction.
Matthew Smith
A sign highlighting concerns about Vermont's new e-cigarette tax spurring a vaping black market hangs outside Tom Massey's Good Stuff shop in Essex Junction.

E-cigarettes are the target of a hefty new state tax — one experts say should reduce teen vaping. But could the new tax lead to a vaping black market in Vermont?

The Vermont Department of Health says use of e-cigarettes among middle and high school students "significantly increased" since 2015, and the annual Vermont Youth Risk Behavior Survey reflects national trends that see vaping increasing among youth even as the use of alcohol and other drugs declines.

More from NPR — "Surgeon General Warns Youth Vaping Is Now An 'Epidemic'" [Dec. 18, 2018]

As of July 1, a new Vermont state law levies a 92% tax on e-cigarettes. Another makes it harder to buy vaping items online. 

The new tax doesn't mean those buying refill cartridges or other vaping items are dealing with a direct 92% price hike at the register, but it does mean retailers will have to pay more to carry the items — and cost increases will eventually be passed on to customers.

UVM economics professor Nathalie Mathieu-Bolh studies tax policies and how taxes affect consumption of things like food and tobacco products.

She told Vermont Edition that the research on tobacco taxes shows they do effectively reduce use: smoking falls by about 5% for every 10% increase in price. And, she said, higher prices are even more effective at deterring what she calls "price-sensitive smokers" — often young smokers on tighter budgets.

While less is known about e-cigarettes because they're a new form of nicotine use, Mathieu-Bolh said, based on what we know about traditional cigarettes, any illicit market as a result of the new tax will likely be small.

"Yes, there might be the development of a black market," Mathieu-Bolh admitted, but such a market for traditional cigarettes "has not prevented cigarette taxes to be effective at reducing cigarette smoking, especially among the youth."

Relying only on regulations on e-cigarette packaging, or on education about the harmful effects of vaping, simply isn't enough to reducing youth use, she said.

Taxes are "still the best we tool have to reduce cigarette smoking among the youth," she emphasized.

Another Vermont law, which raises the age to buy any tobacco or vape product to 21, takes effect in September.

Listen to the full interview with Mathieu-Bolh above to hear more about how the new e-cigarette tax could affect users in Vermont.

Broadcast live on Thursday, July 11, 2019 at noon; rebroadcast at 7 p.m.

A graduate of NYU with a Master's Degree in journalism, Mitch has more than 20 years experience in radio news. He got his start as news director at NYU's college station, and moved on to a news director (and part-time DJ position) for commercial radio station WMVY on Martha's Vineyard. But public radio was where Mitch wanted to be and he eventually moved on to Boston where he worked for six years in a number of different capacities at member station a Senior Producer, Editor, and fill-in co-host of the nationally distributed Here and Now. Mitch has been a guest host of the national NPR sports program "Only A Game". He's also worked as an editor and producer for international news coverage with Monitor Radio in Boston.
Matt Smith worked for Vermont Public from 2017 to 2023 as managing editor and senior producer of Vermont Edition.
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